June 8, 2021

The world is at the stage of a new complex transformation. The most important issues coming to light are concerning the modernization of business processes. Those areas, which were previously considered to be within the framework of the future, are subject to development. Current market trends are forcing retailers to change dramatically and quickly, radically transform business processes, and use new digital opportunities.

Technology, flexibility, adaptability, and environmental friendliness are the landmarks of the modern world. These trends also affect the retail real estate market, which continues to evolve and change in any economic environment.

Shopping centers in the future will become the focus of attraction in districts or cities, perhaps even sights. Therefore, for the prosperity of the shopping center, it is necessary to meet the multifaceted expectations of the consumer. This can be achieved only with the help of good cuisine, events, recreation, and entertainment, as well as a competent set of shops. Needs of this kind push developers to create areas in which you can relax, walk, and have fun. Additionally, an important element of retail shops success is the design and the ability to integrate it into the city's infrastructure.

In a world that is constantly evolving, it is very important to keep track of the latest trends. Only those who constantly keep their finger on the pulse and catch even the slightest changes in the market will be able to succeed in this business.

What should you prepare for in an ever-changing reality? Authoritative retail real estate decision-makers will discuss these and other questions at the main conference during MAPIC Russia 2021.

Conference 2021 dates: June 8-9, 2021

Venue: Pavilion 2,  Crocus Expo

Attend the conference

To attend the event you should get a delegate badge. The attendance is paid. Please, register online to get you delegate badge. If you would like to pay with the invoice, please contact the Organiser.

Add this to your in-app agenda - browse directory and customize the show

Benefit from breakthrough tech - use Reed Click, the official show's app - before, during and after the event!

  • Fill up your personal agenda with stands and events of your interest - the entire show's content is in the app,
  • Enjoy personalized matchmaking recommendations based on your profile - Reed Click runs with artificial intelligence,
  • Scan on-stand badges and event barcodes - get your show days summary when the door closed,
  • Get involved into your in-app upgrades - the more you use the app the nicer your gift from the Organiser.

Free app is available in English and Russian for smartphones and tablets based on iOS and Android.

MAPIC Family