The first day of MAPIC Russia 2021

18th International retail real estate exhibition and forum MAPIC Russia 2021 has started today!

As always, the show will cover many industry aspects, its rapid evolution, various projects, new formats, discoveries and opportunities. Highly competent experts will share their best practices: MAPIC Russia remains the most relevant platform for effective networking to communicate personally with prominent specialists.

The comprehensive business program includes:

  1. Three-day series of partner events that will cover the following topics: redevelopment, logistics, marketing, loyalty programs, expansion to the new markets and much more.
  2. Retail real estate conference on 8-9 June that will provide access to very valuable content for professionals, networking with the best market players, sessions with international speakers devoted to the most relevant issues of the industry: from construction and technologies to marketing, ecology and customer psychology. You need to buy a special ticket to attend the event.
  3. The long-awaited MAPIC Russia Awards 2021 will award the most successful developers and retailers for their contribution to the development of the industry. Every interested person can join the Award Ceremony on June 9 at Crocus Expo.

The main priority of Reed Exhibitions, organiser of MAPIC Russia 2021, is the effectiveness of the event for all participants as well as comfort and security during the show. The «Healthcare program» based on Federal Service for Surveillance on Consumer Rights Protection and Human Wellbeing’s recommendations will provide anti-virus security at MAPIC Russia 2021 to make your participation safe and comfortable. This program includes several safety measures: face masks, body temperature measurement, sanitizers, proper ventilation, social distance and control of the number of visitors in one room. During the show, all visitors must wear their face mask and gloves.

Free app Reed Click lets visitors exchange business cards using contactless technologies and gives other opportunities for a comfortable and fruitful stay at MAPIC Russia 2021 and even after the show. All visitors can draw up their schedule of events and meetings they want to attend. Besides, they will receive individual recommendations based on their interests. Unique lists of recommended companies will be sent before the beginning of the show. All these tools will help our guests arrange their stay and make the right choice.


June 8, 2021

MAPIC Family